Many years ago, Volkswagen had an ad campaign.... Fahrvergnugen. Translated it means Driving Pleasure.
It was at a golden time in the late 80's and up to the 90's where we finally got out of the "malaise" era of cars from the 70's where cars were gutless, poorly made, unreliable, fell apart, no fun to drive in general and are just big hunks of metal (more on this in a bit).
Car companies in the 80's and 90's did their best to create cars that were not only economical but also gave drivers something they want to have and experience.
Fast forward to today....
Cars are just boring TUV's.
No color. No style (unless you like tall boxes), stuffed with nothing but technology, and what is currently considered driving technology - the ability to mash your right foot down and be pinned to your seat = performance cars.
There are very few drivers cars left and sadly at least two generations of people who operate TUV's (I dare not call them drivers).
TUV's have taken over. The mad rush to electrification has only hasten the end of cars and drivers.
I held on to a belief that electric cars and TUV's will just be part of the mix. Sadly I am wrong. These TUV's have started to take over.
Thankfully I am getting old and at least I will still be able to drive some real drivers cars until my end.


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